There’s no solution to crafting a perfect coffee/lunch meeting email. If there were, then you wouldn’t need a template. We’ve sent and received hundreds of these meeting emails to varying degrees of success. The key factors are to be relevant and offer a major benefit to the recipient. Chief Sumo Noah's suggestion is before you hit “send” on coffee/lunch meeting email drafts, ALWAYS ask yourself, “What’s in it for them?” Because that’s definitely what your recipient will be asking themselves.